Digital Photography and Imaging : Self-Title

18.12.2023 - 5.1.2024 / Week 10-14
Angel Tan Xin Kei / 0356117
Typography / Bachelor of Design (Hons) in Creative Media
Final Project - Self-Titled

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Lectures

Week 11

Mr. Hafiz taught us how to use the pen tool to construct interweaving characteristics between objects or text. His assistance provided us with technical expertise, but also a thorough understanding of the pen tool's possibilities in seamlessly linking pieces with accuracy and creativity.

Week 12

Under Mr. Hafiz's guidance, we learned the nuanced art of distorting and transforming words into a three-dimensional realm. Through techniques like inflating, we discovered the power to manipulate smoothness, texture, and brush levels, allowing for a versatile and dynamic expression of creativity within our designs.

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PART 1: IDEA DEVELOPMENT (WEEK 10)

1. Write a biography about yourself

  

INTRO	My name is Angel Tan XIn Kei. I am studying for a Bachelor of Design in Creative Media. My MBTI is ENFJ which is a protagonist personality that tends to be altruistic, caring, and loyal.
PARAGRAPH 1	During my leisure time, I enjoy traveling, capturing photos, and exploring new skills in my life such as designing with flowers and being an arsonist.
PARAGRAPH 2	My family stays at Shah Alam, Selangor. I have one elder brother and I am the youngest in the family. We always go cafe-hunting together and enjoy chit-chatting among the family. I am blissful to be part of my family.
SUMMARY	As an ENFJ, I value meaningful connections and thrive in collaborative environments.

2. Write a statement about your work

   

INTRO	“Design is a journey of self-exploration, creative and aesthetic”. I'm a fresh designer with a passion for crafting exceptional digital experiences.
PARAGRAPH 1	I think my current biggest achievement is balancing part-time work as an arsonist and tutor teacher while pursuing a bachelor's degree. This required effective time management and multitasking skills.
PARAGRAPH 2	I am a fresh designer who aspires to not only become a UI/UX designer but also to make a positive impact through innovative and user-friendly designs. Seeking opportunities to contribute to the ever-evolving field of creative media.
SUMMARY	Through my diverse experiences, I've learned the importance of living in the moment and embracing challenges as opportunities for growth. Excited about the journey ahead and the possibilities that lie in creating a fulfilling career in design.

3. MOOD BOARD (3 Poster reference)

 

POSTER 1	POSTER 2	POSTER 3

PART 2: DESIGN DIRECTION (WEEK 11)

1. Create a sketch for your work.

2. Create a digital poster for your work.

 

SKETCH PROGRESS #1	SKETCH PROGRESS #2

1. Create a digital poster based on your sketch

 

DIGITAL POSTER PROGRESS #1	DIGITAL POSTER PROGRESS #2
I opted for an image captured during the festivities of the previous Christmas season, and subsequently utilized the mask selection tool within Adobe Photoshop to precisely crop my portrait from the photograph.	Upon completing the cropping process, I used the curves line in Adobe Photoshop to fine-tune the color tones and brightness to enhance its saturation to align with the vibrant aesthetic reminiscent of the Y2K theme I aimed to achieve.

 

DIGITAL POSTER PROGRESS #3	DIGITAL POSTER PROGRESS #4
Subsequently, I applied the method instructed by Mr. Fauzi, utilizing the pen tool to meticulously select my facial features then the marquee tool to isolate my facial selection and seamlessly create a new layer through the cut command.	Thereby, I successfully excised my facial image, and to further enhance the visual impact, I fine-tuned the bevel layers and 3D smoothness settings to emphasize the spatial dimensions within the composition, adding depth and visual interest to the overall presentation.

DIGITAL POSTER PROGRESS #5	DIGITAL POSTER PROGRESS #6
I selected images of flowers and creatively incorporated them into my body to articulate a profound expression of my passion for both the art of arsonism and my love for botanical beauty.	I harnessed the font I developed, Anza, which originated from my typography class. Integrating the principles learned in illustration visual narratives lessons, I transformed the typography into a three-dimensional masterpiece. Through a skillful combination of techniques, I inflated the letter's dimensionality 3D effects

 

DIGITAL POSTER PROGRESS #7	DIGITAL POSTER PROGRESS #8
I arranged the words " to" in a radial manner to resemble a flower.	I combined my knowledge learnt in Illustration and Visual narratives class by using the pencil tool to draw a line intertwining between the words "shine” also gradient it with some cool colours to match theme.

PART 3. Execution and Post Production (WEEK 12)

Final Poster

Delight to Shine

Artist Description:

For my self-titled final project, I've embraced a Y2K-inspired theme infused with holographic elements. In the visuals, I'm seen holding a camera, reflecting my passion for capturing beautiful moments in life. The title "Delight to Shine" embodies my aspiration for a radiant and shimmering existence. Additionally, my love for flowers is evident, as I've incorporated manipulated images of them onto my body, serving as a symbolic expression of my affinity for nature and personal growth.

PART 4. Final Video (WEEK 14)

Video Link: https://youtube.com/shorts/YScUwH1blVQ?si=sM9FQL-JrqpRH3lo

Title : Cool To Shine

In the nutshell,to enhance the experience,Mr Fauzi said we could have add song so I've incorporated the viral song "Cool for You" by New Jeans, which resonates with the Y2K vibe and adds a rhythmic beat to complement the overall ambiance.

Overall, I've embraced a Y2K-inspired theme infused with holographic elements. In the visuals, I'm seen holding a camera, reflecting my passion for capturing beautiful moments in life. I have changed the  title "Cool to Shine" embodies my aspiration for a radiant and shimmering existence.

Reflection

During the four-week duration of this final task, I found myself navigating through the challenges and intricacies of three distinct modules: Typography, Illustration & Visual Narrative, and Digital Imaging & Photography.

The Typography module provided a foundational understanding of how fonts can convey meaning and and creating a my own font not only enhanced my technical skills in font design but also prompted me to consider how typography can be a powerful storytelling tool.

Digital Imaging & Photography opened up avenues to experiment with self-portraits and manipulate images. Integrating a self-portrait into the poster required careful consideration of composition and overall visual impact. I discovered the intricate balance between personal expression and the technical aspects of digital imaging, recognizing how these skills contribute to a compelling visual narrative.Even though After effect is quite difficult for me to learn.

Synthesising with the module Illustration & Visual Narrative allowed me to dig into the field of visual storytelling. I realised how important it is to keep a consistent story subject that expresses my personal or artistic identity in terms of visual storytelling and its capacity to connect with the audience. I really cherish the skills that I have learnt in these final as it was really interesting and could be utilised in many ways.

I feel very delighted to conduct on this final as it is a self-exploration process thereby express in a dynamic artistic way which leads to the reason of my title " Delight to Shine" and "Cool to Shine".

Overall, the process highlighted the relations of these modules, emphasizing the need for a holistic approach to create a visually striking and conceptually meaningful self-representatives poster.